Was the Woody 2000 project well conceived?

Wideman, M. (2015).  A serious answer to a serious question:  What are the fundamental differences between project work and operations work?  (Intro page;  See all linked pages.) Retrieved on 7 Feb 2015 from http://www.maxwideman.com/papers/serious_question/intro.htm

Wideman, M. (2015b). Project management case study:  The Custom Woodworking Company – Woody 2000 project.  Retrieved on 7 Feb 2015 from http://www.maxwideman.com/papers/woody2000/intro.htm

In the Woody 2000 case study, Wideman (2015) describes a family-owned woodworking company that needs to expand its manufacturing capacity.  Begin by reading the first sections of the case:  Introduction, Background, Corporate Profile, Key Players, the Opportunity and Project Concept.   Then, address the following questions in a short essay.  (These are found at the end of the Case.)

1. Project Concept and Strategy


Was the Woody 2000 project well conceived? Give reasons for your opinion.


What were Woody’s real objectives that could and should have been articulated?


What strategies were there for achieving these objectives? What would you recommend?


Did they consider other solutions? Give Examples.


How would you gauge the project’s success? Could success be measured? If so, when?

2. Project Scope


Why do you suppose renovation of the President and Executive Vice President’s offices were included in the project and was that a good idea?


Write a simple project scope statement.


Develop a work breakdown structure.

SLP Assignment Expectations

Don’t write in checklist form.  Integrate your answers to the above questions into a well-constructed essay.

The Case does not provide specific answers to every question.  You will need to “fill in the gaps,” using your understanding of the Case, and the Background Information.

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